Research for Communication, MC 4843
Where do I Locate Basic Information about the Library?
The library hours
and maps
are
posted on
the Web. Materials are arranged in the library using the Library
of Congress Classification System. For a virtual tour of
the library, try the John
Vaughan Library Physical Overview.
Where can I find Information about Research Strategies in Mass Communication?
The Search: Information Gathering for the Mass Media
Ref.
P 91.3.K45 1992
Search Strategies in Mass Communication Ref. P 91.3.W37
1997 (Also in Main Collection)
How do I find a topic to research?
Watch the news and browse popular periodicals to determine interesting trends. Read current issues of professional journals (example: Communication Research Reports Per P87 .C65 ) and annual compilations of research, such as Communication Yearbook ( P87 .C5974, third floor) to determine the hot topics. Look for research articles that might include sections on areas for further study. Examine conferences and see what topics will be discussed. Locate "Calls for Papers" in either professional journals or Web sites.
Arbitron
http://www.arbitron.com/home/content.stm
The Pew Research Center
http://www.people-press.org/
Nielsen Media Research
http://www.nielsenmedia.com/
How do I find my Topic in Books?
Do a subject search on the topic (example Communication
Research) using the Library
Catalog. Also try WorldCat
.
Use Interlibrary Loan
for any materials that NSU does not own (Although some requests can be
received sooner, allow two weeks for requests).
Try the following headings:
Campus
violence--United States--Prevention
Universities and colleges--Security measures
Creating and Maintaining Safe
College Campuses LB2866 .C74 2007
Content
Analysis--Communication
What Reference Materials are Available for my Topic?
There are directories and biographies available in the Reference area.
Below is a sample of books that might be useful. All reference books
are
on the first floor of the library and are accessible through the Library
Catalog.
American Demographics Per. HB 3505.A66 (Periodical--Browsing
area on first, back issues on second)
Demographics USA Ref. HF 5415.1.S7152
Encyclopedia of Associations Ready Ref. HS
17.G334
Facts on File Ref. D 410.F3
Gallop Poll Monthly Per. HM 261.A1G34
Industry Surveys Ref. HC 106.6.S74
Lifestyle Market Analyst Ref. HF 5415.33.U6L54
Market Share Reporter Ref. HF 5410.M37
Mergent Online
Standard Rate and Data Service Ref. HF 5861 (Call
numbers
vary)
Statistical
Abstract of the United States Ref.
HA 202
Thomson (financial information
on companies)
U.S. Census
C 3
How can I find my Topic in Periodicals?
Content
Analysis:
"Partisan
Patterns in Presidential Campaign Speeches, 1948-2000"
Crisis Management:
"After
VA Tech, Campuses Rush to Add Alert Systems"
"Crisis-Management
Plans are Untested"
"Connecting
the Dots: Lessons from the Virginia Tech Shootings"
"Is
Your Campus Safe?"
"Oklahoma
College Security Task Force Moving Swiftly"
Journalism periodicals are located on the second floor in the PN 4700
section. To locate
subjects in these and many other journals, use the following
indexes:
ABI/INFORM
ProQuest (Business)
Academic
Search Premier (General journal index)
Business
Source Elite
*Communication
and Mass Media Complete (subject headings include content
analysis and (campaign speeches or speeches)
ERIC (Education) For
crisis management: try
using universities and security.
NewsBank
(Oklahoma newspapers)
PsycINFO
Social
Science Fulltext (OmniFile)
Links to
journal titles available in full text in:
Communication
and Mass Media.
Journalism
Radio
and TV Broadcasting
The library also provides access to additional Databases by
Subject.
Where can I go for Assistance?
If you have any questions, please ask a librarian at the first floor
Reference
Desk for assistance. They are also accessible by phone (ext.
#3240) or through IM.
Brandon Oberg is the librarian for Communications. Gary
Cheatham
is the Business and Technology librarian. There is also a
complete list
of subject librarians and their specialities.
Where can I find Access to the Web?
There are computer workstations located in the Reference area on the
first
floor. The library also has computer labs in rooms #105 and #118. The
hours for the lab/electronic
classroom will vary. Try the Mass
Communications and Communications
subject pages. Also, try the list of Web search engines.
Be sure and analyze the contents and validity of all web pages.
FEMA
NSU
Department of Public Safety
UCO Central Alert
System
U.S. Dept of Homeland
Security
Candidate
Speeches
How can I Acquire Materials not Available at NSU?
Interlibrary
loan
is available free of charge in which books and copies of articles can
be borrowed from other libraries. Allow approximately two weeks
for interlibrary loan requests to be received.
Where can I find an APA Style Manual for Internet Sources?
The style manual is available at Ready Ref. BF 76.7.P83. For citing Internet sources, see the APA's Web Page. For additional assistance, try the KnightCite Citation Service.
SophiaBeverley Threatt, MLS, MA
Instructor of Library Services
Languages and Literature and Communication, Art, & Theatre
Resource Coordinator
(918) 444-3267
threatt@nsuok.edu
Page maintained by: SB Threatt threatt@nsuok.edu
Last Updated: 08/07/2012
